Running a trailer dealership means juggling inventory, sales, service, parts, and accounting, often across systems that don’t talk to each other. Load Trail has partnered with Blackpurl, a next-generation dealership management software platform built specifically for trailer dealerships, to close that gap through a new Preferred Dealership Software Program.

By integrating Blackpurl’s software with Load Trail’s trailers, dealers get access to a fully connected experience covering both the product and the tools to run the business behind it.

What Blackpurl brings to the table

Blackpurl is known for a clean, easy-to-use platform offering full service, parts, sales, and accounting functionality, built specifically for the trailer industry rather than adapted from a generic dealership template.

Ruben Wall, Business Development Manager at Load Trail, explained the thinking behind the partnership: Load Trail saw an opportunity to give its dealer network a better way to manage the business, and Blackpurl fit that need directly. With cloud-based access, dealers get real insight into their operation from anywhere, including inventory management and overall dealership health. That same data flow also helps Load Trail build a better experience for dealers going forward.

Pre-loaded and ready to go

Participating dealers get Load Trail’s unit option and price file data pre-loaded directly into the system, meaning the platform arrives already configured around the products dealers actually sell, not a blank system they have to build out from scratch.

Built-in QuickBooks integration

Blackpurl recently joined the Intuit QuickBooks Solution Provider Program, which means Load Trail dealers using the platform also get QuickBooks Online built in as the financial module. That integration removes the need to double-enter transactions, connects bank accounts and credit cards directly, and gives dealers access to financial reporting from any device.

Blackpurl CEO Mike Wyrzykowski framed the partnership as a step toward serving trailer dealerships and manufacturers with modern technology, helping dealers streamline operations and improve financial transparency.

The subsidy: first 20 dealers get funded

To jumpstart the program, Load Trail is subsidizing between 50 and 100 percent of the first year of Blackpurl for the first 20 dealers who sign up, with the subsidy tier tied to dealer level:

  • Startup through Bronze dealers: 50% subsidy
  • Silver and Gold dealers: 75% subsidy
  • Platinum and Black Diamond dealers: 100% subsidy

Not sure which tier you fall into? Log into your MyDealerTrack portal to check your Elite Dealer status.

Program details at a glance

  • Trailer-friendly dealership management platform, purpose-built for the industry
  • Comes pre-loaded with Load Trail unit and pricing data
  • Load Trail subsidy of 50–100% of first-year Blackpurl cost, for the first 20 dealers registered
  • Limited data sharing with Load Trail to help improve the dealer experience
  • Best-available QuickBooks Online integration

How to get started

For more information on Load Trail’s Preferred Dealership Management Solutions Program or on Blackpurl directly, visit Blackpurl.com or email business.dev@loadtrail.com to book a meeting.

Twenty spots. First come, first funded.