Customers don’t shop the way they used to. They’re researching trailers at 9pm on a phone, comparing financing options before they ever walk onto a lot, and expecting to move a deal forward without waiting for business hours. Load Trail has partnered with Transax to meet that shift head-on, bringing a full digital retail experience to dealer websites and to Load Trail’s own inventory site, TrailerNeed.com.

Load Trail Elite Dealer Group members can participate in the program now.

What’s in it for dealers right now

As part of the partnership, Load Trail dealers have an exclusive opportunity to unlock 12% off their first year of the complete Transax Digital Retail Platform.

The platform is built to let dealers move deals forward digitally, no matter where a customer is or what time it is. That’s more sales opportunity, a better buying experience for customers, and more market share for dealers who adopt it early.

What the platform includes

The Transax Website Experience, installed directly on a dealer’s existing website, includes:

  • The signature Reserve Now experience, letting customers lock in a trailer without a phone call
  • A complete finance calculator with soft credit pulls, feeding directly into Transax’s built-in trailer finance platform
  • A full Digital Engagement Platform, including fraud protection, e-signatures, and business texting and messaging
  • Google Shopping inventory sync, a first for the trailer industry

Transax-powered Digital Retail Elements on TrailerNeed.com, Load Trail’s own inventory website, add Transax’s signature digital retail tools directly to listings, including “Request Info” and “Apply for Financing” calls to action. That means better, more active leads for dealers browsing TrailerNeed.com, and a more modern shopping experience for customers.

Enhanced inventory listings: dealers running the full Transax platform get a Reserve Now checkout option built right into their TrailerNeed.com listings, letting customers reserve a unit directly through the dealer without leaving the site. That makes those listings more attractive to shoppers and gives participating dealers a real edge over listings without it.

Why this partnership, and why now

Customers are asking for a more convenient way to shop and buy, and that expectation isn’t going away. This partnership is about giving Load Trail dealers the tools to meet that expectation and stay competitive in a market that’s moving toward digital-first buying experiences, without dealers having to build any of it themselves.

We’re excited to bring these Transax features to our Elite Dealers through TrailerNeed.com, and we’re looking forward to seeing dealers put them to work.

How to sign up

For more information or to get started, contact your Load Trail sales rep, or reach out directly to Transax: